As Richard will constantly be updating his 'portfolio' or publication I decided to create a pack in which his work is showcased in post card formats rather than a publication, this allows him to change it when nessecary and also makes it very easy for me to create new additions when needs be. This format is a very cost effective way of approaching the problem as it wont have to be bound and can easily create a high impact sophisticated look.
These are some variations of the post card, I have been working with a copy writer here at the beautiful meme which has been brilliant in refining context for this brief. working with professionals in general here has been a huge help, I haven't received an ounce of positive feedback once but thats what I love about it, they never tell me what to do but instead constantly make me question the decisions I'm making about the brief.
These designs are based more so on the initial message when opening the promotional pack, as of yet I'm unsure weather this will be something Richard will give out or something he can keep on his person to show clients if they approach him.
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