Hudson shoes.

Lovely little promotional pack design by Iya Studio for Hudson Shoes. I've been thinking of designing a promotional pack for Richard Swales, a mature furniture student from Leeds college of art. He uses really interesting materials and a very abstract approach to creating his design which already gives me a lot to work with in terms of stock and aesthetics. Luckily he told me he would be working free lance and is in the midst of finding a space to create his work so I won't be designing for no reason, he needs to get himself out there and a promotional pack is perfect for his practice.

I really like the simplicity of the single cards to show off the work, this is something I would like to do as each of my clients projects will have a unique approach and aesthetic.